Hi, I’m Nish,
I’m a multi-disciplinary designer,
and I help create meaningful experiences.
![2.jpg](https://images.squarespace-cdn.com/content/v1/5fc4ef92bd14ff0dd2b67761/dc68396f-8830-4da2-bfc3-9aa1deb4ad03/2.jpg)
I combine an ethnographic approach to design research and strategy, with strong technical knowledge of materials and manufacturing. This allows me to create meaningful, engaging experiences across the entire customer journey, from branding, product and packaging to retail environments.
My experience of working on a range of different projects, with clients and partners of different sizes, from start-ups to global corporations, and in over 6 different countries, means I can not only design engaging experiences, but implement them effectively, efficiently and at scale.
Creating an inviting dine-in experience for the pizza delivery experts
2018 Experience Design
Domino’s Pizza is one of the largest fast food chains in India with over 1200 outlets. But they’re known more for their “30 minutes or free” delivery than their dine-in experience. As part of a team at FITCH, we re-designed the space, optimized the kitchen layout and set the template for a full revamp of all 1200 of their restaurants.
How can a space reflect a promise?
2019 Experience Design
The redesign of LB Finance’s branches was intended to reflect the brand’s new promise of “Opportunities Unlimited”, with an open plan layout and architecture and materials inspired by the tropical modernist style of Sri Lanka.
A collection of logos I’ve created over the years
2014 - Branding
From corporate clients to punk rock bands, every single one of these logos has been a labor of love.
The “No-wait” Banking Experience
2020 Experience Design
What role should a physical space play in the bank of the 21st century? That’s what Hatton National Bank, a 140 Year old bank in Sri-Lanka wanted to answer. Through a combination of user research, secondary research and retail experience design, I revamped their current branches to ensure relevance and improve the customer experience.
Advance Care Planning at UChicago Medicine
Using a human centered design approach to redesign UChicago Medicine’s Advance Care Planning process
2024 Service Design
This project was a collaboration between the Institute of Design’s Equitable Healthcare Action Lab, and UChicago Medicine (UCM), to try and improve the rate of completion of Healthcare Power of Attorneys (HPOAs). While UCM has made efforts in the past to improve the rate of completion of HPOA, most of these have been disparate, with the current rate of HPOA completion far below the national average. By taking a human centered design approach, we aimed to integrate these interventions into the patients’ journey, and be designed around what patients need at any point in time.
Outside of the studio, I enjoy street photography, composing music and writing both fiction and non-fiction